Netflix’s Brand Promise & the Industry Market Leader

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Respond to these two questions as they relate to the product/service of Netflix content streaming service:1) Explain and discuss the brand promise of Netflix.
2) Which firm is the industry’s market leader? Explain its strengths and weaknesses. Is Netflix the Industry leader?
At the top of your response, you will include the question/statement as a section heading.—The question/statement (which is the heading) is left justified.—Do not shorten or change the wording of the heading please.—Do not add additional headings. Only 1 heading per question. —Both questions must be responded to in 500 words —Both questions must include 3 paragraphs each, including an introduction paragraph for both questions.—APA format, Times new roman 12pt font, double spaced— no running head or abstract required