Destination Marketing

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Visit two different websites of tourism marketing organizations (national, state, and convention & visitors bureau). Use this information to complete this assignment. See some examples of different organizations\’ websites for marketing of tourism below:

Example 1: Omaha, Nebraska Visitors Bureau (visitomaha.com) and San Francisco, California Visitors Bureau (sftravel.com)
Example 2: State of Nebraska Visitors Bureau (Visitnebraska.com) and State of California Visitors Bureau (visitcalifornia.com)
Use the information you gained from viewing each of the two different tourism marketing organizations\’ websites and write a paper discussing the following points:

Evaluate and describe how effective you feel the websites are in promoting the destination?

Destination Marketing

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Based on what you saw, who is their target market? Are there other targets they should consider and why?
When planning a family vacation, price plays a big factor in the final destination. Looing at the two destinations you chose above, create a sample vacation for a family of 4. Your sample vacation should include a 3-night stay with all the top family-friendly activities. Once this is complete for both locations, compare and contrast pricing and activities and make a recommendation for your family.
Assignment Requirements:

Due by 11:59 p.m. Monday CT
APA format required (title page, citations, and references)
6-page minimum, double-spaced paper (excluding title page and reference page, no abstract required)
12-point font, Times New Roman
Submit your paper as a Word document in the Assignment 5.2 Destination Marketing link above

Destination Marketing

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